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Instagram or Youtube, which platform helps artists grow more?

It is no secret that social media has changed the way we sell ourselves as artists.

There are a lot of social media platforms out there, and it can be tough to decide which is best for your career as an artist.
It can be easy to think it’s your fault if your artistic path is slower than expected. Most of the time, it’s a question of algorithm and not a human fault.
In most debates, YouTube or Instagram are the most used. So, which one is the best for artists to grow their careers? Let’s take a look at the pros and cons of each platform.

Instagram or Youtube - Artguilds
Instagram or Youtube, which platform helps artists grow more?

Instagram

Instagram is a great platform for artists who want to share photos and videos with the world. It’s easy to use and you can reach a wide audience with your work. However, there are some risks while using it, particularly for mental health. Here’s what you need to know about using Instagram as an artist.
If you’re an artist, chances are you want to share your work with as many people as possible. And what better way to do that than through Instagram? With over 1 billion monthly active users, Instagram is one of the most popular social media platforms out there. And for a good reason – it’s a powerful tool for sharing visuals.

Despite its enormous potential, many artists are closing their IG accounts.

While Instagram can be a great way to share your work with the world, it can also be dangerous for mental health. That’s because it’s a highly-curated platform, which means that users only see the best, most perfect version of people’s lives. This can lead to feelings of envy and inadequacy, as well as a comparison of one’s own life to the lives of others. Additionally, the constant stream of content on Instagram can be overwhelming, and it’s easy to get caught up in the constant scrolling. This can lead to feelings of anxiety and restlessness, as well as a sense of FOMO (fear of missing out).

An even more crucial part is played by the algorithm change. It has become increasingly complicated for artists to be noticed and found by other users. This inevitably causes an unhealthy sense of loneliness, the most catastrophic consequence of which is to think that the fault lies with the artist himself and not with the platform. This is why so many artists are looking for new, healthy platforms to grow their audience.

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